Black Dahlia by Groves
This semester I had the opportunity to undertake a free project at uni for my Design Management class. Building on some other assignments I have completed in the past, I decided to undertake a project covering product, branding, packaging and advertising.
I created the line of fragrances using a oriental, aromatic scents and built the branding and overall look around that. My final submission included three products – Black Dahlia Pour Femme, Black Dahlia Pour Homme and Dahlia Intense. Each product had its own box, bottle and branding. Adjoining these were a set of advertisements for the collection along with a catalog.
This was my favourite assignment of the semester.